Thursday, July 01, 2010

RSPCA Freedom Food Update

Last year I wrote about the RSPCAs "Give Animals a Voice Campaign", which was encouraging us all to think about animal welfare when choosing our BBQ meat. Well it seems it did some good, that and the other campaigns by folks like Jamie Oliver. The RSPCA wrote to let me know that sales of RSPCA Freedom Food chicken in particular have increased significantly.

Glad to be doing my little bit to help the cause of animal welfare. I'm not a vegetarian by a long shot, as anyone who reads this blog will be well aware of, but I do believe that animals deserve to be treated fairly before the inevitable chop.

I should confess that I do have an ulterior motive for posting this - the RSPCA know how to wrap a food blogger around their little fingers, they sent me a small plastic chicken as a thank you. Now who could receive something like that and not write a blog post in support?


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